An advertising planner takes a road trip to find out if the American Dream is dead or alive

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I suppose one could argue that given the current economy, the diminished value of most homes, miserably low interest rates and an unreliable stock market, the American Dream is on life support at best. Add to that the high price of college education, the lack of jobs awaiting recent graduates, and the nagging sense that […]

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Why SxSW is awesome from the moment you arrive

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It’s not the weather, that’s for sure. It’s 40 degrees and pouring out today. There’s a line for umbrellas and people are paying exorbitant prices for rain jackets in hotel gift shops. Oh well. I’ve been here a day and half so far, and have only started to make my schedule, but have already had […]

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The paper clip: a creative exercise

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Ingredients One paper clip, 25 minutes, your imagination. Assignment Generate at least 25 great creative ideas to promote the utility and versatility of the paper clip.  (After all, it is an under appreciated occupant of supply closets everywhere.) Process Work in teams of five, but for the first five minutes no talking allowed. Each team […]

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Lasting companies know how to re-invent themselves

Mike Markkula, right, Apple's first investor and father figure to Jobs. Fired by Jobs in 1997 his parting advice called for re-invention.

Like everyone else in America who still reads I am deeply engrossed in Walter Isaacson’s biography on Steve Jobs. It’s a remarkably honest and thorough account. It introduces us to Steve’s early influences. It explains the genesis of his design obsession. It reveals his many flaws. While the entire book chronicles the story of Steve’s life […]

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