A new reason to like likes?

#fail. Amex brings me stuff I have no interest in.

Have you linked your American Express Card to your Facebook page yet? Apparently thousands of people have in the hopes that Amex will find them truly relevant deals and bargains based on their likes and their friends’ likes. It was just about a week ago when I included examples like the above – turning the […]

Read More...

When software and design are better than advertising

Skype in the Classroom from Made By Many on Vimeo. I’m a pretty big fan of Made by Many. As the London based company of renegades likes to say, they “make new things out of the Internet.” That alone is reason to like them. Note that MxM is not an ad agency. Nor are they […]

Read More...

The next five social media trends and their impact on marketing

Screen shot 2011-07-14 at 1.11.43 PM

“It’s when a technology becomes normal, then ubiquitous, and finally so pervasive as to be invisible, that the really profound changes happen. “ Clay Shirky Remember when we talked about social media and mainstream media as two different things? Not anymore. Today, social media is the mainstream media. True, on Google + we may be […]

Read More...

An argument for the slow hunch

Screen shot 2011-07-11 at 2.49.13 PM

We all want immediate gratification. It doesn’t matter whether we’re individuals or companies, we crave instant results right out of the gate, either in the form of traffic, visibility, revenue or at least venture capital. But it just might be possible that if we make those our only measures of success then we miss out […]

Read More...