Life is short, fame is fleeting (something to keep in mind as you build your personal brand)

fame

“Who’s Paul Silverman?” The sudden death two days ago of my former partner Paul Silverman, 69, inspired a number of conversations around the office about life and careers.  Paul was unarguably one of advertising’s best copywriters, a brilliant strategist, and someone who helped put Mullen on the map. “Get me Paul Silverman?” In his time […]

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How social media changes perceptions of brands and people, including the late John Hughes

The following post was written by my Twitter friend, @adamwohl.  A non-blogging copywriter, screenwriter, and willingly helpful social media participant, Adam accepted my offer to post this article here. By Adam Wohl A few days ago, I was horrified to hear about the passing of John Hughes.  A gifted storyteller whose grasp of teen angst […]

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Learnings from 130 people talking about crowdsourcing

John Winsor on left answers questions about crowdsourcing. I'm on the right.

As you probably know by now, John Winsor (author, entrepreneur, innovator, director of strategy at Crispin Porter Bogusky) and I did a session yesterday on crowdsourcing.  We had a great time.  There was a big audience, lots of discussion, and, thank goodness for the sake of dialog, some disagreement. Thanks to all of you who […]

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Final discussion guide for All About Crowdsourcing, a Boston Ad Club Event

Tomorrow, I interview John Winsor on crowdsourcing.  I’ve been working on this for a while now:  I’ve read Jeff Howe, checked out numerous crowdsourcing sites, exchanged emails with BBH Labs, and interviewed the CEO of Poptent. There are more crowdsourcing examples surrounding us than you might imagine.  Some represent true peer production (Library of Congress); […]

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